A couple recent projects have highlighted the need to focus on impact and programming when explaining to website visitors what exactly you do. Here’s what I’m thinking.
Archive for the ‘Case Studies’ Category
Priority: An Allegory
A first for this blog. A fictional tale of a wayward museum commissioner who has lots to tell us about being selective and the importance of a well-organized website…err…museum.
Guest Post: Nine Things I’ve Learned From my Facebook Page
So many Facebook blog posts paint in broad strokes, generalizations, and ideas divorced from any one Facebook page. In this post, read about specific, concrete lessons learned by someone new to managing a small Facebook page, and get ideas for starting or improving yours.
Schemas, Microformats, and Making Your Website Machine Readable
I’m working on a post about search engine optimization for people who don’t care about “SEO.” I wanted to briefly discuss schema.org but got a little carried away, so this is getting its own post.
I Got Interviewed About Social Media [link]
I’m no social media expert, but I just participated in an intensive, week-long campaign to help a nonprofit gather votes for a White House-sponsored competition. I learned a huge amount from it, and was interviewed about some of the lessons I learned.
How To Help a Sighted Person [link]
What do an obscure tribe from North America and people with full eyesight have in common? Find out!
Observations from Year-end Giving
I make all my year-end donations at once after considering all the possible places I might give. That means I get to use a bunch of online donation systems back to back to back. Here are my reactions from an intense period as a website user, rather than my normal role of website builder.